Virgil’s customers are local plant enthusiasts, whose perfect weekend days are spent grabbing a local coffee and shopping for their latest plant baby. Virgil’s is hip, quaint, and a well known small plant shop in KC. Most who come across Virgil’s have found them through word of mouth or via Instagram.
This logo mark was inspired by a plant community favorite, the monstera deliciosa. It abstractly represents a plant in a window, basking in the sunlight. The colors are warm and inviting, and hint to nature. This mark is playful and the shapes organic.
